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​Gucci Is Selling Dirty-Looking Trainers For £615

​Gucci Is Selling Dirty-Looking Trainers For £615

3 hours ago 374  Shares ​Gucci Is Selling Dirty-Looking Trainers For £615 Wed Feb 13 2019 12:08:00 GMT+0000 (GMT) Wed Feb 13 2019 12:18:02 GMT+0000 (GMT) Jess Hardiman Jess Hardiman in  News Powered by It's one of life's greatest problems: buying a brand new pair of trainers and instantly pulling them from the box and…


It’s one of life’s greatest problems: buying abrand new pair of trainersand instantly pulling them from the box and onto your feet, only to find there’s something a little off.

They’re new, yes, but they alsolooknew. They’re too white, too fresh or too clean, and you know it won’t be until you’vescruffedthem up a bit over the next few months that they’ll stop looking a bit weird. SIGH.

Well, now you can avoid all the hard work of scuffing and dirtying yourbox fresh sneaks, thanks to Italian fashion houseGucci, whichis selling a pair of trainers thatlooka bit old and crap even though they’re not.

But such innovation comes at a price – as these trainers will set you back an eye-watering $870 (£615).

Would you pay over £600 for a pair of grubby-looking sneakers? Credit: Gucci
Would you pay over £600 for a pair of grubby-looking sneakers? Credit: Gucci

The Screener Leather Sneaker comes in three different designs, each with that lived-in ‘vintage, distressed effect’ that we all crave from years of wear.

TheGucci website says: “A pastiche of different influences that span across decades, the Cruise 2019 collection references old school shapes and materials inspired by vintage sportswear.

“Influenced by classic trainers from the ’70s, the Screener sneakers – named for the defensive sports move – feature the Web stripe on the side and vintage Gucci logo, treated for an all over distressed effect.”

What about in red? Credit: Gucci
What about in red? Credit: Gucci

They’re made of leather and crafted in Italy, so we’ve at least got some good-quality material on the go to warrant that price, right?

Since being advertised online, shoppers aren’t sure what to think – with many mocking the product on social media, saying the trainers just look ‘filthy’ and ‘disgusting’.

One person said:“I’ve got a few filthy stained pairs like this left abandoned in the garden shed.”

Another commented: “They’re filthy. I don’t think many fashion victims would want to spend that much on something that looks like it was thrown away 20 years ago.”

Recently social media users were also outraged when they clocked a plain white t-shirt by Prada doing the rounds –which cost a staggering £270 ($348).

The t-shirt has caused outrage with shoppers because of its price. Credit: Farfetch
The t-shirt has caused outrage with shoppers because of its price. Credit: Farfetch

Needless to say, peopleweren’t overlyenamouredby the price tag, with one person writing: “Anyone who buys this might wish to buy a suitable applicator to insert t-shirt into the same crevice where their personality resides. Justsayin‘.”

Another said: “Scum. Just wrong in every way. Do I sound bitter. Damn right.”

I don’t know about you, but I think I might stick to the high street for my plain white tees, and to the grubby streets of the UK forscruffingup my trainers.

Nice try Gucci. You nearly had us.

Featured Image Credit: Gucci

Jess Hardiman

Jess Hardiman is a journalist who graduated from Manchester University with a BA in Film Studies, English Language and Literature, and has previously worked for Time Out and The Skinny among others.

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